What are winning recipes for behaviour change?
Have you ever been disappointed at your efforts aimed at behaviour change? Why is behaviour change so difficult? How can we master it? Dr. BJ Fogg developed the Fogg Behaviour Model to analyse and design behaviour change. He leads the famous Behaviour Design Lab at Stanford, consults innovation teams and provides intensive trainings for professionals. I signed up for his Bootcamp to find answers for these questions. And I was lucky to be part of a small group of twelve…